High energy events on the exhibit floor
offer excitement and education!

For 25 years Nightclub & Bar has brought together hundreds of exhibiting companies under one roof to offer its attendees a one-stop exploration of new products, top brands, and business solutions for their establishments.  Not only do owners, operators, manager and mixologists attend to explore new products, but also to be entertained and educated. The NCB Main Stage, the Shake It Up competition and numerous in-booth demonstrations add to the overall energy on the show floor! You don't want to miss it!

New for 2011

• Exhibit hall’s prominent new Main Street leads to a NEW and IMPROVED “NCB Main Stage” area featuring the Shake It Up competition and numerous demos and entertainment acts.

• New and improved specialty areas on the show floor including: The Boutique Brands Pavilion, an interactive Coin-op Pavilion, and a fun new Lighting & Sound Area.

Shake It Up!

America’s Largest Bartender Competition just got better....$25,000 in prize money!
Up-and-coming mixologists will demonstrate skill, flair and creative concoctions by
presenting an original recipe to be judged by a panel of the nation’s leading mixologists.
The competition is sponsored by Southern Wine & Spirits of America and hosted by
Francesco Lafranconi and involves a panel of world-renowned judges.

Check out our video coverage of the 2010 Shake It Up competition below!