America's largest bar & restaurant expo
This is where innovation is born. Meet with big brands, discover cutting-edge products, test new technology solutions and be the first to discover the latest trends and products to hit the market on the Expo Floor! Consider Nightclub & Bar Show your one-stop shop to test, taste and get educated on new ideas for your bar or restaurant.
2021 Expo Hours
Tuesday, June 29: 12:00pm* – 6:00pm
Wednesday, June 30: 12:00pm – 5:00pm
Early Buying Hours: *VIP Pass holders get private access to the Expo Floor on Tuesday starting at 11:00am, before the expo hall officially opens, and exclusive access to the CHILL Lounge, located in NxT.
*Annual Ribbon Cutting Ceremony begins at 11:45am on Tuesday located at the Show Floor entrance.
White Claw Hard Seltzer Bungalow
White Claw Hard Seltzer is the leading hard seltzer known for pure, crisp refreshment. Crafted using the proprietary BrewPure® process, White Claw is low carb and gluten-free with 5% ALC/VOL and 100 calories per 12 fl oz. Stop by the White Claw Bungalow to kick back with a refreshing White Claw Hard Seltzer and mix and mingle with tradeshow attendees.
White Claw Hard Seltzer Bungalow will be featured outside the NxT area on the expo floor.
Jenny McCarthy Opens the Show During Ribbon Cutting Ceremony
Join Jenny McCarthy at the annual ribbon cutting ceremony on Tuesday, June 29, 2021 at 12pm
McCarthy's ready-to-drink cocktails, Blondies, will be featured in the new NxT area on the Expo Floor.
Meet the exhibitors
Explore & connect with 400+ top suppliers in the industry.
What are you looking to buy or research? Products on the expo floor include:
- Spirits, Beer and Wine
- Bar Supplies
- Alcohol-free Beverages
- Foodservice Equipment
- Décor and Furnishings
- Lighting and Sound
- Music/Video/Entertainment Programming
- Security and Insurance
- Cleaning and Maintenance
- Financial Services
- Marketing and Promotions
- Media Apps
- Cannabis-Infused Products
- & more!
More to do & see on the Expo Floor
NxT (pronounced 'next')
Catapult your bar sales and take home the next phase of the bar and restaurant industry! With the addition of live music, interactive games and education, NxT magnifies the future of the industry with original tastings and the ability to test new tools in a non-traditional environment while networking with key colleagues and suppliers from around the world.
F&B Innovation Center
Explore and find new enhancements to add to your menu and exciting ways to increase revenue through technology and quality ingredients! Check out live demos with top chefs in the industry, Q&A, tastings and more.
Live and direct on the show floor, interact with mixologists, industry suppliers and leaders demonstrating ways to help you achieve the level of growth you’ve been striving for behind the bar!
Explore targeted pavilions on the show floor including the Emerging Brands Pavilion and the Launching Pad