This program is specifically designed to meet the needs and challenges of bar and restaurant owners, operators, and professionals looking to recover and reforge after the devastating toll of COVID-19. Benefit from real-world, proven advice on how to excel in all areas of returning to a profitable and efficient bar or restaurant.
Keynote with Datassential:
Recovery & New Growth Opportunities
Colleen McClellan of Datassential maps out consumer expectations in a quickly evolving bar & restaurant industry. Take full advantage of the rebound by knowing the latest trends and risks coming in 2021's Q3 & Q4.
Keynote is open to all and takes place Tuesday, June 29 from 2:00pm-2:40pm on the Keynote Stage, located on the Expo Hall Floor.
Education Offerings Include
Focused Education. 5 Targeted Tracks Include:
Food & Beverage: Culinary experts from around the world will discuss the importance of creating proprietary menus that set owners apart from the competition without putting them behind on labor and food costs. Many operators had to slim down their menus after reopening, learn how to stay lean and profitable without giving up creativity. Attendees will also learn about unique beverage trends including the rise of zero-proof cocktails, sustainability, and the latest in wine.
Guest Experience: Sanitation and comfortability are intrinsically linked to the 'new' normal we are in. To help operators deliver value to their guests when dining out, each guest experience session will provide insight into the tactics that are driving new and repeat business alike.
Staff & People: Focusing on how bar and restaurant operators attract, train and retain all-star, diverse staff members, attendees will learn from industry experts as they discuss a variety of topics ranging from wellness and benefit offerings to how bar owners are combating the rise of minimum wage by creating a culture that makes work more than a paycheck.
Operations: While systems and profit and loss statements may not be the most glamorous discussion, nothing else sets operators up for continued profitability and expansion. A sharp eye on financials and cash flow is how many survived the past few months. Not only does it increase the odds of being successful in this tough business, but it also allows owners to get hours of their day back by running a business instead of the business running them. Attendees will learn from operators who have both earned millions in sales and raised seven-figures in funding.
Marketing & Promotions: Providing guests with a playbook of how to stand out among a sea of competitive messaging, each marketing and promotions session will break down a different element while addressing local search, online reputation, social media, advertising, public relations, loyalty programs, and more.
Get your money's worth, or get your money back
We are so confident you will benefit from your conference experience, your registration fee is 100% guaranteed! This guarantee covers your registration fee but not travel, hotel or any other expenses incurred. Written notice of all claims must be submitted, in writing, to show management within 3 days of the event. "No-shows" are not eligible. This does not apply to schedule/presenter changes.